If your business has ever published on social media, you’ve likely discovered that success on social isn’t just about throwing content at a wall; it’s about developing a content strategy that supports your specific marketing objectives. Whether that objective is brand awareness or conversion, your brand may be missing out on a lot of engagement […]
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You have probably heard the term “user friendly” tossed around during web design sessions, but what does that actually mean? Let's illustrate: Have you ever been given a recipe to follow? If those directions are clear, step-by-step, and easy to follow, that recipe is “user friendly.” However, if the directions are vague, or the recipe […]
Read MoreTestimonials have always been an integral part of doing business. They lead to referrals, create validation, build trust, and strengthen customer relationships. In our digital world, where brands are connecting with larger audiences than ever before, testimonials have become even more powerful tools for marketing and lead generation. One of the things we all do when […]
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People decide whether or not they like a product in 90 seconds or less, and 90% of that decision is based solely on color. Color is perception. Our eyes see something (the sky, for example), and data sent from our eyes to our brain tells us it’s a certain color (blue). Objects reflect light in […]
Read MoreAtomic Idea Marketing Agency has been recognized as a Top 30 Creative Agencies In Denver in 2021 by DesignRush. Learn more about product design companies on Design Rush. DesignRush is a B2B marketplace that connects brands with professional full-service agencies, web design companies, digital marketing firms, and top technology companies. Their platform lists over 9,300 […]
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There are a lot of websites out there that have been created by the owner themselves using such platforms as Wixs and WordPress. These platforms offer you a lot of different options when it comes to how you want your website to look and feel. However, often it’s difficult to figure out what will be […]
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When you first started your business you probably had high hopes of really getting it off the ground right from the beginning. Often though, there is always a little lag time when it comes to getting your business really going. As you started looking into how you can help the growth of your business you […]
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There are so many different avenues in which you can market your business. Some of those avenues can seem very daunting and might we say, pricey to begin with. Video marketing seems to be getting more and more attention, but it is a marketing techniques that often has a big dollar sign next to it. […]
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Social media is great when it comes to keeping up with your friends. It keeps you connected with those who are far away. As the platforms for social media have grown so has a company’s ability to advertise and market themselves. If you’re wanting to get in the game and make your company stand out, […]
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When it comes to your company, you want to make sure that it is constantly growing. More than that you want it to thrive. That takes some work to accomplish. We are talking about marketing and advertising efforts. But what does it really take? What is the right mix of tactics for your company? Digital […]
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When it comes to starting your own business it can be difficult to say the least. It will mean that in the beginning you are putting in more money than you’re getting out. Since this is the way starting up a new business typically works you certainly want to make sure that what you’re deciding […]
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Digital marketing has changed every year since it began in 2004. 2019 will mark a time where your brand and its reputation will become an influencer of your ranking as well as the quality of your business. In 2019 your brand becomes a ranking signal. Google never gives out the exact recipe for their secret […]
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