Case Study: Hampton and Piggot

Client Overview

Hampton & Pigott LLP is a full service law firm offering clients a variety of legal solutions in a friendly no-pressure environment. Hampton & Pigott LLP needed a brand refresh and suite of marketing services to bring awareness to the brand and drive leads.

Project Summary

Challenge

We needed to refresh the Hampton and Pigott brand and deliver several marketing assets within a limited budget.  We were able to provide a package that included brand discovery and refresh, a new website, SEO for six months, and an overview/marketing video.  We worked within the budget parameters of Hampton and Pigott maximizing their investment. 

Solution

Atomic Idea led Hampton and Pigott through a brand discovery session, which led to a refresh of the brand positioning, story and ultimately the look and feel.  We provided mood boards, suggested logo changes, and new messaging.  This provided the foundation as we developed a new website and produced a marketing video.  

RESULTS

The client is very happy with the new website and the refreshed brand.  They have a strong presence now among their competition. The SEO is in the early stages, but we are improving their search presence and trust factors for Google.  We look forward to phase 2 of the marketing relationship. 

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